Bridor launch decadent sweet treat inspired by Brittany

The Breizh’N’Roll available January 2019

French bakery manufacturing company Bridor has launched Breizh’n’Roll, a sweet treat that will be available from January 2019. Inspired by the recipe for Kouign Amman, the traditional Breton cake, Breizh’n’Roll’s USP is its flaky dough made with 100% pure butter Viennese pastry.

Treating the consumer to a moreish caramelised, buttery flavour, the Breizh’n’Roll is crispy yet soft. The product is ideal for a sweet snack, morning or afternoon, or as a tasty dessert served with ice cream – appealing to Bridor’s retail and foodservice customers looking for new additions to their offering.

In Brittany, ‘kouign’ means ‘soft bread’ and ‘amman’ translates as ‘butter’. The original recipe dates back to 1860 when the pastry was invented by happy accident, when sugar was mistakenly added to bread dough with butter! The result is a delicious golden crust that can be enjoyed at any time of day.

Supplied frozen, the Breizh’n’Roll requires defrosting for up to 45 minutes in its paper mould, before oven baking at 180-185°C for 18-19 minutes. They should be turned over in their mould for a minimum of five minutes to achieve a golden brown hue, before being ready to serve after 15 minutes of cooling. The product is packaged in units of 60 pieces per box and 96 boxes per pallet with a shelf life of nine months.

Bridor was established in France, the home of bakery and bread. The company boasts long-standing heritage and expertise, injecting innovation into regional French specialities to appeal to a wider international audience.