Britvic shoots the moon

Britvic is reaching for the stars with ‘Fruit Shoot for the Moon,’ its latest on-pack promotion across its Fruit Shoot brand giving parents the chance to reach for the stars and win their kids’ ultimate dream experience, by finding one of 10 ‘golden moons’ on pack. If they are unsuccessful, they can enter a code on the dedicated microsite for more opportunities to win. The launch includes the Fruit Shoot release of a pop track into the UK music charts to inspire parents and their kids to dream big this summer.