Casual Dining Guide offers serious profit

Brakes has launched a new guide to casual dining, helping operators make the most of consumer demand and gain an edge on competitors by highlighting key trends and new solutions.

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Full of innovative products and menu inspiration, the guide covers key trends shaping the casual dining market, including:

Premiumisation – Burgers are one of the fastest growing UK food trends and offering premium toppings and sides will help your menu stand out.

Wellbeing – “Good food” inspiration to help operators appeal to the gluten-free or flexitarian consumer.

Asian influence – There is a desire for stronger flavours as consumer tastes become more adventurous. Fast, fresh and packed full of flavour, Asian food is a great way to bring variety and flavour to menus.

American influence – One of the biggest drivers of the casual dining market, our guide to incorporating American influences onto menus.

Becky Hover, Food Marketing Manager at Brakes, said: “With an extra 47 million visits to casual dining outlets in the past five years, casual dining presents operators with a huge opportunity to make their mark in this growing market.

“Our new Casual Dining Guide is designed to inspire operators with ways to easily implement quality, on-trend casual dining dishes to their menus.”

To download the guide, visit: www.brake.co.uk/food/ casual-dining

www.brake.co.uk

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