Anchor targets cash and carries in summer activity

Anchor Butter, the UK’s third largest BSM brand, is supporting its successful advertising campaign, “Made by Cows since 1886”, by displaying specifically created point...

Weetabix gets chocolate makeover

Weetabix, Britain’s favourite breakfast cereal, is launching Chocolate Weetabix, a tasty new chocolate version with all the wholegrain goodness of Weetabix and containing just...

Kellogg’s brings value to breakfast with new campaign

Kellogg is spending £3 million launching a major six month campaign to inject some added value into the cereal category. The company will embark on...

Morning’s definitely not broken

The breakfast sales opportunity spans eating at home and on the move, and according to research experts Mintel it remains a hugely important category...

Heinz Beanz raids the fridge

Market leader Heinz, is invigorating the beans category this summer by adding a new format to its iconic Beanz range. The ‘Fridge Pack’, is...

Wake up to Sunmagic

Kick-start your day with a glass of Sunmagic, the range of 100% fruit juices, smoothies and juice drinks. Sunmagic offers a wide variety of...

Lurpak brings back saturday breakfast

The No. 1 butter brand, Lurpak, is investing £12 million in marketing support for 2009 with a new multi media campaign celebrating the pleasure...

Breakfast with healthy and nutritious award winning Loseley Yoghourts

Breakfast is the most important meal of the day, so why not treat your suppliers to the best yoghourt available - Award winning Loseley. Loseley...

Squeezing more out of breakfast

Health conscious consumers looking for products at breakfast that provide natural health benefits are driving the growth of the UK’s freshly-squeezed juice market, according...

News in brief Breakfast news

Cafédirect growers launch into speciality teas Leading Fairtrade hot drinks company Cafédirect is adding two new speciality teas to its portfolio offering greater choice in...

Read the latest issue

MARCH / APRIL DIGITAL EDITION – Spring at last Tesco-Booker deal:...

Welcome to the March-April Wholesale Manager. As winter finally changes to spring, the tectonic plates continue shifting in UK wholesaling. The City has hailed...

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