New Fairy Original reformulation offers best ever grease cleaning

New formulation is part of P&G’s strategy to provide retailers with the best core products Fairy Liquid Dishwash has been reformulated for 2018, offering Fairy’s...

ACE urges wholesalers to focus on value and versatility

Kevin Day, Senior Product Development Manager at Robinson Young, the UK's sole distributor of ACE, talks household cleaning market trends and how wholesalers can...

Clean up time! Spring cleaning – The great British profit opportunity

As February gets under way the winter winds still blow cold but it’s noticeably lighter in the mornings and evenings, heartening signs of spring....

Sales shine with Marigold

Laura Burrows, Shopper Product Manager for Marigold discusses spring cleaning trends. Market and consumer trends: “32.2% of the UK household market was spent on cleaning...

Cleaning up in 2017 with ACE

The global laundry cleaning brand ACE is looking ahead to an exciting year, with new marketing campaigns and product developments planned. But as the...

Jeyes – Your Spring Cleaning Partners

Consumers are set to spend nearly £200m on cleaning products this spring and according to Mintel data, around a third of people (32%) will...

Air Wick introduces game changing premium range : Blending exquisite fragrances with elegant design

The UK’s leading home fragrance brand is set to revolutionise the Main Air Care Aisle with a truly innovative offering that not only delivers...

Introducing the versatile Dettol – All in One Disinfectant spray

ONE CAN, MANY USES - KILLS 99.9% OF BACTERIA ON HARD & SOFT SURFACES AND FRAGRANCES THE AIR RB is continuing to drive growth in...

Air Wick- To revolutionise home fragrances with electrical plug in innovation

The UK’s Electrical Air Care category is set to be transformed thanks to a breakthrough launch from Air Wick that will allow consumers to...

Muvo beats brand leaders in independent tests

SNG Commercial’s products are officially better than the brand leaders, according to new independent tests by Satra Technology. In independent liquid product testing, SNG’s Muvo...

Read the latest issue

NOVEMBER DIGITAL EDITION – A new century begins

Welcome to the November Wholesale Manager. This month sees the celebration of the centenary of the founding of the FWD, Britain’s food and drink...

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