Coca-Cola Energy to spread good vibes with music collaboration

Coca-Cola Energy to energise at BBC Music Introducing Live Collaboration runs alongside consumer advertising and sampling campaign Activity builds on successful launch...

New Reign Total Body Fuel from the US set to raise the bar within...

Reign Total Body Fuel is a new range of sugar free performance energy drinks Enriched with BCAAs, L-Arginine and B-Vitamins to help improve...

Budweiser Celebrates Global Football Champion Sergio Ramos’ Rise to Greatness in latest “Beer of...

Budweiser Brewing Group UK&I, a proud part of Anheuser-Busch InBev (AB InBev), announces that its global brand, Budweiser, has launched a new partnership with...

Global relaunch of the World’s number one Premium Russian Vodka

Russian Standard Vodka, the world’s Number One premium Russian vodka, announces the re-launch of legendary Russian Standard Original with updated packaging Russian Standard Original’s...

Ribena’s impactful Blackcurrant Artistry campaign returns to TV

Ribena is hitting screens once more as part of a high-impact £2.5M marketing burst to showcase its Blackcurrant Artistry campaign. The adverts, which initially...

HEINEKEN UK wholesalers capitalise on Premium Lager sales with its latest Shelf Talk: A...

This month, HEINEKEN UK has released the third edition of its series of industry reports, Shelf Talk, this time focusing on the thriving Premium...

Breakthrough technology takes plastic from the ocean and uses it in a Coca-Cola bottle

Sample bottle revealed as Coca-Cola sets out ambitious new sustainable packaging goals for Western Europe, in partnership with Coca-Cola European Partners New goals...

Highball Cocktails – The Original Free Drinks Company launches the UK’s first range of...

The Original Free Drinks Company is making its debut with new alcohol-free brand Highball Cocktails, the UK’s first range of 0%, ready-to-drink cocktails. Tapping...

Frieslandcampina brew up business with new cold coffee drink; Barista Coffee Co.

Frieslandcampina, the Dutch dairy giant, is once again pulling out all the stops to deliver a brand-new and exciting offering to UK convenience retailers...

TROOPER and Robinsons announce limited edition collector bottlecaps

To celebrate each of the iconic Iron Maiden studio albums, TROOPER and Robinsons brewery have launched exclusive collector bottlecaps. Rolling out on all TROOPER...

Read the latest issue

OCTOBER DIGITAL EDITION – Tech’s here but talent’s vital

There’s a strong tradition of family businesses in British wholesaling. After 25 years leading Confex, our best wishes go to Nicky White, stepping down...

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