Pernod Ricard UK unwraps £18.4m opportunity for convenience retailers this Christmas

This Christmas, Pernod Ricard UK will invest £3m into Christmas marketing to ensure shoppers are thinking about their alcohol choices before going into a...

Volvic re-launches juiced range as new Volvic Juicy

Reformulated recipe, new flavours and new look for the popular range This summer, Volvic, the UK’s no 1 bottled water drinks brand* will re-launch...

Leading RTD, VK, announces new Watermelon Flavour after massive demand

The fastest growing traditional RTD in the UK’s off-trade, VK, today unveils its new VK flavour set to join the likes of Blue, Tropical...

Maltsmiths launches ‘When You Love What You Do’ TV ad

Maltsmiths has launched its first TV campaign following its Out-of-home and social campaign earlier this year The new TV commercial introduces viewers to...

‘Dilly Dilly!’: Bud Light announces new sponsorship of the England Men’s Football Team

Bud Light announces sponsorship of England’s Senior Men’s Football Team Sponsorship to include increased presence at Wembley Stadium connected by EE Bud Light...

Landmark expands successful Sunspring water range

For customers looking for a refreshing way to quench their thirst, Landmark Wholesale is now launching two new flavours to bolster its popular Sunspring...

PG tips launch price marked packs for its new decaf tea range

PG tips, the nation’s favourite tea brand from Unilever, is adding two new price marked packs to The Tasty Decaf range. Rolling out now...

Lucozade becomes Larazade with new Shadow of the Tomb Raider partnership

Lucozade Energy has announced its transformation into Larazade to mark a new partnership with the upcoming game release of Shadow of the Tomb Raider,...

Sir Ian Botham OBE embarks on exciting new venture with premium wine launch

Sir Ian Botham OBE launched his new range of wines at the home of cricket, Lord’s, earlier today. He unveiled the collection of premium Australian...

Stella Artois launches gluten-free beer

New variant is first gluten-free beer in premium lager category Stella Artois Gluten Free aims to provide extra space outside of the alcohol...

Read the latest issue

MAY / JUNE DIGITAL EDITION – Time for action Brakes...

Welcome to the May-June 2018 issue of Wholesale Manager. After the heartbreaking headlines about plastic in the sea it’s good to see the wholesale...

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