Aqua Pura set for major relaunch

Princes soft drinks is stepping up investment in Aqua Pura natural mineral water with a major relaunch focusing on the brand’s water source in...

Budweiser ‘Designate a Driver’ campaign

AB InBev UK is demonstrating its commitment to promoting responsible drinking with the UK launch of a fun and engaging TV ad from Budweiser...

Isklar bursts onto our screens

This month, Isklar Norwegian Glacial Natural Mineral Water bursts onto our TV screens with a dynamic new advertising campaign for both its still and...

Mateus announces summer CRM campaign

Neck Collar Promotion on 1 Million Bottles Offers Trip to Portugal. Mateus Rosé, distributed in the UK by leading independent drinks company First Drinks, is...

Bushmills® strikes gold in San Francisco

Bushmills® Irish Whiskey is celebrating after sweeping the board at the prestigious 2010 San Francisco World Spirits Competition. As well as winning Best Irish...

Joint campaign

This summer, Coca-Cola Enterprises (CCE) and Diageo Great Britain (Diageo GB) are working together to launch their biggest joint marketing campaign to date, to...

Feel Good Drinks launch new designs

Leading independent soft drinks maker, The Feel Good Drinks Company, is this spring, launching brand new designs across its full range of successful Still...

Pimm’s®: The perfect accompaniment for summer BBQS

This April, Diageo Great Britain (GB) will launch an integrated campaign behind the number one selling summer spirit brand, Pimm’s®. Activity will run from...

Number one milkshake rolls out £4.5million marketing campaign

YAZOO, the UK’s favourite milkshake, has big ambitions for the brand in 2010, rolling out a new heavyweight £4.5million ‘Take Off with YAZOO’ marketing...

Morgan’s Spiced® renews Modern Adventurer campaign to drive spring sales

This spring, Morgan’s Spiced® will be supported by an extensive through-the-line marketing campaign including an interactive national sampling drive, TV adverts, outdoor advertising and...

Read the latest issue

OCTOBER DIGITAL EDITION – A shot of stability

Welcome to the October Wholesale Manager. UK wholesaling needs a shot of stability right now, with the aftershocks from P&H’s crash last November still...

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