Kickstart your morning sales with new Rockstar First Start

Barr Soft Drinks is set to accelerate demand for the UK’s No.1 big can flavoured energy brand*1 with the launch of a category-boosting new...

Red is the new black, Coca-Cola reveals new packaging design

New design features the iconic red of Coca-Cola more prominently across Coca-Cola original taste and zero sugar Changes form part of the company’s...

Drink me Chai unveils new Superblends range

Since 2004, Drink me Chai has been leading the way in innovation within the speciality beverage market. This summer, the brand launches a new...

Pernod Ricard UK unwraps £18.4m opportunity for convenience retailers this Christmas

This Christmas, Pernod Ricard UK will invest £3m into Christmas marketing to ensure shoppers are thinking about their alcohol choices before going into a...

Volvic re-launches juiced range as new Volvic Juicy

Reformulated recipe, new flavours and new look for the popular range This summer, Volvic, the UK’s no 1 bottled water drinks brand* will re-launch...

Leading RTD, VK, announces new Watermelon Flavour after massive demand

The fastest growing traditional RTD in the UK’s off-trade, VK, today unveils its new VK flavour set to join the likes of Blue, Tropical...

Maltsmiths launches ‘When You Love What You Do’ TV ad

Maltsmiths has launched its first TV campaign following its Out-of-home and social campaign earlier this year The new TV commercial introduces viewers to...

‘Dilly Dilly!’: Bud Light announces new sponsorship of the England Men’s Football Team

Bud Light announces sponsorship of England’s Senior Men’s Football Team Sponsorship to include increased presence at Wembley Stadium connected by EE Bud Light...

Landmark expands successful Sunspring water range

For customers looking for a refreshing way to quench their thirst, Landmark Wholesale is now launching two new flavours to bolster its popular Sunspring...

PG tips launch price marked packs for its new decaf tea range

PG tips, the nation’s favourite tea brand from Unilever, is adding two new price marked packs to The Tasty Decaf range. Rolling out now...

Read the latest issue

OCTOBER DIGITAL EDITION – A shot of stability

Welcome to the October Wholesale Manager. UK wholesaling needs a shot of stability right now, with the aftershocks from P&H’s crash last November still...

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