Healthier snacks provide new profit opportunities

The growing trend among people to snack throughout the day, coupled with the rise in interest for a broader breadth of snacking products, including...

Président® invests £1.5 million in primetime advertising campaign

Lactalis McLelland, the UK subsidiary of the Lactalis Group, Europe’s largest dairy company, is investing 1.5 million in a primetime TV advertisement to support...

Traditional dishes go on trial at Aldi

A range of tasty, high quality meals using traditional cuts of meat and developed by Roberts of Port Dinorwic Ltd, a leading manufacturer of...

MARS Refuel chocolate drink announces new athlete sponsorship deal

The fastest selling flavoured milk drink in impulse, MARS® Refuel chocolate drink, is strengthening its sports position as an aide to sports recovery by...

Hot new ideas from Pecan Deluxe

Exciting new taste sensations are on the way from Europe’s leading producer of innovative bakery and confectionery inclusions. Pecan Deluxe Candy (Europe) Ltd has announced...

Discover Twinings Everyday: back on TV with a bright new look

Twinings is investing in their hugely successful Everyday Tea brand with a £3.5m TV and press campaign beginning mid March. The new execution sees Twinings...

Seriously® extends its Spreadable range

Lactalis McLelland, one of Europe’s largest dairy companies, is introducing two new exciting flavours to its award winning Seriously® Strong Spreadable product: Seriously® Strong...

Ricola looks to garden for blooming sales

In a bid to further ‘grow’ brand awareness, Swiss confectioner Ricola has announced plans for a major sampling and PR campaign, which will include...

Kingsmill partners with Wallace & Gromit for DVD launch A Matter of Loaf and...

Family bread brand Kingsmill, is partnering with Aardman Animations this Easter to celebrate the DVD release of Wallace & Gromit’s ‘A Matter of Loaf...

Florette set to add extra crunch to the category with two new ranges

Florette, the UK prepared salad specialist continues to demonstrate its strength and investment in the bagged salad sector with the launch of two new...

Read the latest issue

OCTOBER DIGITAL EDITION – A shot of stability

Welcome to the October Wholesale Manager. UK wholesaling needs a shot of stability right now, with the aftershocks from P&H’s crash last November still...

Recent News

Get Wholesale Manager delivered to your inbox for FREE
SUBSCRIBE NOW!
Join over 15k subscribers