Expansion of STARBURST Gum range following launch success

Following the successful launch of STARBURST® Chewing Gum in February, Mars Wrigley Confectionery is expanding its portfolio with the addition of STARBURST Fruity Mixes...

Kara launches redeveloped Tulip Muffin range in response to sugar guidelines

Kara, the foodservice specialists of the Finsbury Food Group, has responded to the recent Public Health England (PHE) sugar guidelines by redeveloping its range...

Burts set to boost summer sales with ‘Bags of Adventure’ digital campaign

Premium snack brand launches summer campaign to encourage individuals to visit the South West Burts Chips is looking to strengthen its brand across the...

Landmark expands successful Sunspring water range

For customers looking for a refreshing way to quench their thirst, Landmark Wholesale is now launching two new flavours to bolster its popular Sunspring...

Pom-Bear returns to TV in £1.7M Summer campaign with the Bare Bear Snack

Pom Bear is worth £30m RSV and is growing at 2.7%. Pom Bear, is set to return to TV screens this August with the Bare...

PG tips launch price marked packs for its new decaf tea range

PG tips, the nation’s favourite tea brand from Unilever, is adding two new price marked packs to The Tasty Decaf range. Rolling out now...

Walkers celebrates regional favourites in latest flavour campaign

Walkers is celebrating its more unusual flavours this summer, and the regions in which they’re most popular, with a new campaign and exciting on-pack...

Mondelēz fills a gap in market with new biscuit platform

Mondelēz International is launching the next big (little) treat this summer – Joyfills. Available from August, the Joyfills range is unlike anything else in the...

Quaker receives refresh – inside and out

PepsiCo is reformulating and relaunching its popular Quaker brand now as part of its ongoing commitment to offer consumers better-for-you options. The popular breakfast...

Hellmann’s heats up its mayonnaise offering with TABASCO® brand partnership

Hellmann’s, the UK’s number one mayonnaise brand, has partnered with the iconic TABASCO® brand Pepper Sauce to create Hellmann’s Chilli Mayonnaise Fired by TABASCO®...

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MAY / JUNE DIGITAL EDITION – Time for action Brakes...

Welcome to the May-June 2018 issue of Wholesale Manager. After the heartbreaking headlines about plastic in the sea it’s good to see the wholesale...

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