Danone enters the allergy friendly market with Marty’s

  • Marty’s, a new product range of allergy-friendly children’s snacks and treats, will arrive online at Ocado and in selected independent stores later this year.

Danone, the global food and beverage company, is set to launch an exciting new brand –  Marty’s – a range of allergy-friendly children’s snacks and treats.

Co-created with families who live with food allergies*, Marty’s will launch online at Ocado and in selected independent retail stores later this year. The first proposed innovation, as suggested by co-creators will be:

  • Marty’s Popped Chickpea Crisps, [20g], RRP 75p, which are free from egg, peanuts and gluten, and available in Cheese & Onion, Barbeque and Ready Salted flavours

Marty’s is planning on introducing more products to the range in the coming months.

Tanya Pitchforth, Project Founder at Danone, says; “We understand from listening and talking to parents and children there is a growing demand for greater choice and increased confidence when it comes to free-from foods.  Inspired by my own family journey and together with some amazing families, we created Marty’s – a range of treats, designed to be allergy-friendly, inclusive and help ensure everyone can safely enjoy treat time.’