The nation’s number one ready-to-wear reading glasses brand, Foster Grant, has launched its 2009 collection, a range of best-selling optical quality styles that are a safe, effective and highly affordable alternative to prescription lenses. The 2009 collection is exclusive to Foster Grant and reflects the most up-to-date eyewear trends. It features the latest classic and contemporary styles to suit every look and every occasion. There’s an outstanding choice of stylish frames all in a huge variety of materials and shapes. There’s also a selection of “two in one” sun readers, a unique combination of sunglasses and reading glasses, ideal for the garden or on holiday, so that wearers don’t have to keep changing their glasses all the time.
All Foster Grant reading glasses feature lightweight, distortion free lenses with anti-scratch coatings. Additional features are included on many styles such as spring hinges and rocking nose pads for added comfort and durability. A selection of the most popular lens strengths are available, starting at +1.00, ideal for younger wearers and computer use.
Commenting on the launch, Amanda Naylor, Head of Marketing at Foster Grant says, “In the current economic climate, consumers are looking for great value products without compromising on safety, effectiveness and quality and our new reading glasses collection delivers on all fronts.”
“The range is also incredibly convenient and quick to buy too. All consumers have to do is choose a style from the in-store display with their preferred lens strength. If they are unsure there is a simple eye test on the display stand to help them identify their strength”.
Foster Grant’s range of ready-to-wear reading glasses is amazing value, from only £6.99 to £14.99, so wearers can afford an extra pair for home, in the car, at the office or in fact for any place or occasion, which is also good news for consumers and retailers.