A premier packaging supplier in the UK is investing around £1.5 million to expand its headquarters in Coventry.

2001, and establishing its site at
Torrington Avenue in 2007, to become one
of the largest distributors in the UK.
It has built up a strong regional branch
network across the UK with six sites
including Coventry. Its e-commerce
operation and waste compliance business
are also based at Torrington Avenue.
Blakemore Wholesale has launched a brand
new mobile ordering platform giving
customers the ease of ordering on the go.
The mobile app, which is available to
download free of charge to IOS and Android
enabled devices offers customers a range of
services including Click & Collect and Click &
Deliver functionality, the ability to use the app
off-line and the use of a barcode scanner to
enable quick processing of large orders.
In addition the platform features detailed
product information, price updates on up to
20,000 products, previous order history and a
depot locator.
Blakemore Wholesale has worked in
partnership with leading mobile app
consultants RNF Digital Innovation Limited to
develop the mobile platform.
Blakemore Wholesale Stores Group
Director Nick Rose said: “Providing
customers with great service is paramount to
Blakemore Wholesale, and that extends to our
online and digital platforms. We believe that
for busy business owners, a mobile ordering
app is a vital tool, and we are confident that
this will deliver real benefits to our
customers”.
RNF Digital Media Managing Director Rob
Mannion commented: “With 4 out of 5 UK
adults now using smartphones and spending
over five hours a day on them, apps are now a
critical shopping channels for businesses.
They also allow businesses and brands to
engage directly with their customers in a
personalised and relevant way and drive
customer engagement and ultimately,
therefore, sales.”
Independent Retailer Jeff Speck from P & L
Limited, Cardiff said: “The app has already
started to save me time as it shows on the
screen exactly what products I’m adding to
my basket, the favourite option is a good
platform to build a shopping list from. I’m a
big believer in saving as much time as
possible when ordering so I can focus on
other areas to grow my business and the app
has definitely helped in that respect. Very
easy to use and navigate and I like the fact
the scanner gives multiple option for pack
sizes.”
Independent Retailer Asim Ayub from Low
Grange Stores added: “The Blakemore
Wholesale mobile app has lots of great
functions to save retailers time. I really like
the favourite button where I can store the
main products that I order every week. This
will save me lots of time not having to
search or scan these items each week.
Adding products to the basket is so quick
and easy by using the plus button at the side
of each product. The app was very easy to
download and is very easy to navigate which
will make people want to use it more and
more.”
Blakemore Wholesale
launches Mobile Ordering App
www.kitepackaging.co.uk
KITE PACKAGING
www.afblakemore.com
A.F. BLAKEMORE

Kite Packaging is developing its base in Torrington Avenue, Tile Hill, to update and modernise its warehouse facilities servicing Midlands and online customers, and to create extra capacity.

The work is being carried out by Wigley Building and Development, the construction arm of The Wigley Group, a leading commercial property company based in Middlemarch Business Park, Coventry.

Gavin Ashe, managing partner at Kite Packaging, said: “It is a significant expansion of the site with the creation of a state-of-the-art pick and pack operation and extra warehousing for our Midlands key accounts, and a near doubling of our national distribution centre.

“One of the key drivers is creating extra space for our growth and this will certainly lead to more jobs. We are currently growing our team by more than 12 and are looking to double this during the next two years.”

Kite Packaging has seen rapid growth since being founded as an employee-owned business in 2001, and establishing its site at Torrington Avenue in 2007, to become one of the largest distributors in the UK.

It has built up a strong regional branch network across the UK with six sites including Coventry. Its e-commerce operation and waste compliance business are also based at Torrington Avenue.

KITE PACKAGING

www.kitepackaging.co.uk

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