MARS Refuel chocolate drink announces new athlete sponsorship deal

aaron-cookThe fastest selling flavoured milk drink in impulse, MARS® Refuel chocolate drink, is strengthening its sports position as an aide to sports recovery by sponsoring Taekwondo athlete Aaron Cook.

As part of the lucrative sponsorship deal, Aaron will feature on the MARS® Family Refuel 1 litre cartons. He will have his own pack design, with eye-catching photography and quotes, while he acts as ambassador for the brand.

Bep Sandhu, Trade Relations Manager for Mars comments: “This latest sponsorship deal re-confirms the brand’s position as a great tasting, chocolate drink with added benefits of aiding recovery after exercise.

“Mars Refuel is dedicated to the continued support of grass roots sports programmes and individuals through its Mars Refuel Fund, an initiative which will see a return this year.”

Aaron joins the recovery drinks ‘Olympic Hopeful’ athlete team, consisting of genuine athletes, dedicated to their dream of making the next Olympics. MARS Refuel continues to support Helen Jenkins (nee Tucker); Triathlete, Tim Farr; Paraplegic skiing athlete, and Kevin Alderton; Double Blind Speed Skiing world record holder.

MARS® Refuel is available from Jenks Food Brokers, please contact Natalie Wilmott on 01844 293639.

MARS Family Refuel 1 litre is available from Milklink. Please contact Heather Coates on 01454 252506.