Naturelly brilliant news!

Naturelly announced as finalist for Best Children’s Drink at World Beverage Innovation Awards.

chazNaturelly Jelly Juice has been internationally recognised by the World Beverage Innovation Awards, in the Best Children’s Drink category. The finalists and winners of the World Beverage Innovation – sponsored by Rexam Plc – were revealed at a prestigious awards ceremony at BrauBeviale in Nuremberg Germany.

This is a fantastic achievement for Naturelly, whose Jelly Juice drink faced stiff competition from over 325 entries in 40 countries.

Naturelly’s Chief Inventor Dean Dempsey enthuses: “To be awarded in such a competitive market category is an amazing achievement. We are extremely passionate about our product and are delighted Naturelly has been recognised by our industry peers.”

Naturelly Jelly Juice is a scrumptious healthy snack drink that is gelatine free and rich in vitamin C. It is made from 100% natural ingredients including real fruit juice and a natural dietary fibre called ‘gellan gum’, which helps fill children up for longer. Naturelly’s ingredients are suitable for vegetarians and people with religious dietary practices.

Naturelly jelly juice comes in three scrumptious flavours: Totally Tropical, Summer Fruits and Apple. Each flavour is great for slurping and comes in an easy-squeezey pouch perfect for little hands and lunchboxes.

Speaking on Naturelly?s impressive shortlisting, FoodBev Media’s Organiser Bill Bruce comments: “Once again we have been overwhelmed with the amount of innovation that is driving the beverage industry.” “This was evident from the amount of entries, range of new products and packaging ideas, use of new ingredients, great new marketing campaigns and huge variety of nutrition and environmental projects as well as brilliant manufacturing and technology innovations which are set to change the industry.”

Naturelly has been launched by the Directors of Multiply – a creative marketing agency. They have purposely put themselves in to their client;’s shoes to understand how to launch a consumer product from concept, manufacturing, branding, creative, digital, sales, distribution, marketing and the pathway to purchase. By launching their own product, it will give Multiply the ability to become their own case study and talk to their clients with genuine knowledge and understanding of every aspect as well as inspire creativity in their staff.

www.naturelly.co.uk