Iconic sunglass brand Foster Grant has launched its credit crunch beating 2009 collection, a stylish and highly affordable range that proves to consumers that they don’t have to spend a lot to get great looks.
The new collection draws its inspiration from the very latest catwalk trends and is comparable in design and quality to the more expensive high fashion designer sunglasses brands. The difference however is in the price. The 2009 range is outstanding value for money at only £20 RSP or under.
Foster Grant has produced a collection for everyone and for every occasion. It features the hottest trends including the retro look, updated with a modern twist, such as the classic Wayfarers and Aviators. Frames are still quite large and plastic is the most popular choice. Square shapes are prevalent but softer, more rounded shaped frames based on the Jackie O and various rimless designs are also in demand. Styling remains sophisticated with toned down art deco inspired trims, subtle animal prints and use of colour and patterning inside the frame. Black and tortoiseshell colourations are the most popular choices.
All Foster Grant sunglasses feature lightweight scratch resistant lenses as standard and provide 100% UVA and UVB protection from the sun. They comply fully with European standards and come with a 12 month fully refundable guarantee against manufacturing faults.
Foster Grant is continuing to roll out attractive, space efficient display stands, all made from recyclable materials. Retailers can choose from a multi peg format, ideal for high volume outlets or a single arm display variant.
Foster Grant’s Head of Marketing Amanda Naylor says, “We’ve built our reputation as the UK’s leading value eyewear provider of both sunglasses and ready-to-wear reading glasses, in the latter of which we are market leader. Our 2009 sunglass range lives up to these expectations and gives consumers what they want; fantastic fashion and exceptional quality at prices that won’t hurt their pocket.”
Tel: 01782 813000