Porridge To Go gets fruity

Quaker is launching a new fruity flavour to its Porridge To Go range – Blueberry & Apple, containing tasty real fruit pieces. Quaker’s Porridge To Go range was the second biggest contributor to cereals category growth in 2018. Apple & Blueberry is Quaker’s #3 flavour across Oat So Simple Pots and Sachets and the range has nearly doubled in the past year. The new flavour contains 100% wholegrain oats, providing the same amount as a bowl of Oat So Simple porridge. The launch will be supported by digital activity.