Tango is a brand that fits really well with the unique eating experience of Flyers and Maxilin’s strategy for further growth. The first phase of Tango product is launched in count line format aimed at Cash and Carry, Independents and wholesalers. Tango Orange Flyers are packed with 60 Flyers to a display box and are sold individually with a RSP of 0.20p each.
Flyers™ were first established in 1946 and are still made by the traditional “batch “method of production. They are a soft eating liquorice tube, filed with tangy sherbet crystals and topped with a toffee cap.
Bringing us bang up to date, Maxilin operates from two; A graded British Retail Consortium approved sites in Bolton Lancashire and supplies all sectors of the Confectionery Market.
Darren Butterworth, Sales Director at Maxilin added. “We are proud to have been appointed as a Tango licensee and pleased to launch our first Tango product to the trade this month. We also have plans for more Tango Flyers in different pack formats launching early next year.”
Ian Downes, Director of Start Licensing, commented… “I am always on the lookout for product that can maximise the strengths and characteristics of the brands my company represents. Maxilin’s unique and original Flyers certainly hit the mark for Tango taste sensation.“
Tango Orange Flyers complement Maxilin’s existing range in three flavours; Original, Blackcurrant and Strawberry.
Tel: 01204 309111