As part of its ongoing commitment to providing own brand products that deliver healthier nutrition and support responsible sourcing, buying group Caterforce has announced the latest developments in its Chefs’ Selections product range.
“We are committed to driving innovation and reformulation right across our range, setting the standard in the foodservice sector,” said Joanna Halucha, Head of Own Brand, Buying & Technical, Caterforce. “Our focus is on creating products that not only align with evolving public health guidance but also deliver on the flavour, quality, and value our customers expect.”
As part of this, Caterforce has continued to reduce salt content in Chefs’ Selections products to align with Public Health England’s 2024 targets. These include reformulating its popular Chicken & Mushroom Slices to significantly reduce salt content without compromising on taste or quality. In addition, Chefs’ Selections Soft Spread has also been improved to reduce salt levels while retaining the same familiar flavour and performance, resulting in an estimated 1.6 tonnes of salt removed annually.
Halucha explained: “These new, improved products ensure customers can continue to enjoy the same flavourful and value-driven products, while benefitting from improved nutritional standards,” said Halucha. “Together, these latest changes mean that Chefs’ Selections has now eliminated more than 15.6 tonnes of salt across the range to date. This reflects Caterforce’s commitment to enabling caterers and customers to make healthier choices without sacrificing taste, quality, or value.”
In addition, Chefs’ Selections continues to lead in responsible sourcing by eliminating palm oil from more products in its range. Chefs’ Selections Flour Tortillas have now been reformulated using rapeseed oil instead of palm oil but still delivering the same soft texture, flexibility and performance while Chefs’ Selections Hash Browns are now produced with sunflower oil instead of palm oil and maintained the taste and frying performance valued by caterers.
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