Sugro UK, a leading buying and marketing group for independent wholesalers, launched E-Learning Hub for its members and their retailers. E-Learning Hub is Sugro UK central digital platform, located on well-established Drive Your Sales Portal, which will be used to host, manage and access educational content and training resources, with the support of the industry’s leading suppliers.
Specifically designed for Sugro UK members and their independent retailers with supplier-led content, the initial training modules focus will be on category expertise, product knowledge, AI, digital, sustainability, sales-driving tactics and much more.
By hosting it on the Drive Your Sales Portal, users can access educational resources in the same digital environment they already use for commercial growth tools.
The strategic focus will be on bridging the gap between supplier brand knowledge, retail and digital execution, helping independent businesses compete more effectively through professional development.
Emma Senior said: “The launch of the E-Learning Hub is a significant milestone for Sugro and our members. By centralising educational resources on our well-established Drive Your Sales Portal, we are providing our members and their retailers with the tools they need to stay ahead in a competitive market. Our goal is to empower our network with knowledge that translates directly into business growth.”
Yulia Petitt added: “We are thrilled to collaborate with industry-leading suppliers to bring high-quality, relevant content to our members. From category expertise to the latest in AI and sustainability, the E-Learning Hub is designed to bridge the gap between supplier innovation, legislative knowledge, retail and digital execution.”



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