Wholesalers and suppliers can get now get a tangible read on what successful B2B WhatsApp campaigns look like after b2b.store launched the first ever industry-specific WhatsApp Business API insight report.
The B2B digital services specialist has combined all of the messaging data from customers using its ProConnect WhatsApp service to create a report that provides an overall view of WhatsApp Business API usage – without revealing any specific tactics.
The report captures a series of actionable insights that delve into B2B WhatsApp usage, what’s working best and how to create a winning content strategy that really resonates with retailers and foodservice outlet owners.
Among a host of exclusive insights in the report, findings include reads on message frequency, best time of day to schedule sends, and how to run a successful campaign for new audience members.
The launch of the report comes on the back of b2b.store’s How WhatsApp is Driving B2B Growth webinar when attendees from across B2B were treated to a session explaining the key findings from the report and were given the chance to ask questions.
“It’s exciting to finally be able to share our exclusive WhatsApp insights because there’s nothing of its kind out there that focuses in on B2B customer behaviour in this way,” said b2b.store CEO Rob Mannion.
“The report is packed with insight that is bound to help our customers and others interested in how WhatsApp is performing in this space, as we focus on engagement, content strategy, the best times and to send messages, and onboarding tips – there’s a feast of information here.”
To download the report for free, visit https://www.b2b.store/download-your-freewhatsapp-in-b2b-insight-report/
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