Wholesale Manager went to Parfetts’ Birmingham depot to ask Charlotte Prain, Senior Category Development Manager, pladis UK&I, Tom Walton, Category Manager for Confectionery & Grocery, Parfetts and Lee…
Brookfield Drinks’ first accomplishment came with the acclaimed relaunch and repositioning of the Kestrel lager brand. This was swiftly followed by the acquisition and successful relaunches of the…
How much is the UK crisps & snacks category worth? The numbers have been crunched, and the snacking category is worth £5.6 billion in the UK, growing at…
Since forming on the first day of 2025, The Wholesale Group has become the UK’s largest delivered buying group, the UK’s largest foodservice buying group and the UK’s…
The UK vaping sector’s growth is primarily driven by its official endorsement as a harm-reduction tool for adult smokers, competitive consumer pricing, and the rapid market evolution toward…
Mentos, the UK’s eighth largest confectionery brand now worth £48.5m[1], is expanding its range with the launch of Mini Mentos: a new individually wrapped ‘treat size’ format that…
This August, Phizz, the UK’s no.1 hydration enhancer*, is adding an exciting new premium range to its growing product portfolio. Phizz Daily Immune+ offers hydration-focused immune support. Packed…


