Sugro UK, the member-owned buying and marketing group comprising of over 80 independent wholesalers, celebrates another successful Networking Event and Business Conference with a record number of business appointments arranged between Sugro Members and Supply Partners.

With over 700 meetings taking place between Sugro’s members and suppliers, the networking event showcased a wide range of high-quality products and cutting-edge industry innovations. Attendees were introduced to the latest products, technologies, and valuable insights into AI, Data and Sustainability. Significant business was secured during the event, positioning the group for another year of impressive double-digit growth.

The two-day event commenced with a Business Conference, featuring compelling keynote speeches from Sugro’s leadership team, outlining the group’s key initiatives and highlighting its strategic accomplishments over the past year as well as many fantastic industry experts such as James Bielby from The FWD, Tanya Pepin from TWC Group, Natalie Smith from My Emissions, Rob Mannion from b2b.store and our guest speaker from Iconic Digital – Steve Pailthorne.

The highlight of the event was the Member Anniversary Awards, where excellence in wholesale was recognised. Congratulations to Courtney & Nelson Ltd on their 65th business anniversary and Northern Confectioners Ltd on their 60th business anniversary.

Emma Senior, Managing Director at Sugro UK commented: “I am delighted with the success of our Networking Event in Birmingham.  The feedback was extremely positive over the two days, from all who attended.  With a record number of business appointments, the event has culminated in further growth opportunities, with suppliers reporting new business from both existing and new members.”

Sugro UK’s Head of Commercial and Marketing, Yulia Petitt added: “We are exceptionally pleased with a high level of attendance and participation where all attendees had many opportunities to interact, network and drive the business forward. A huge thank you to our fantastic presenters who shared meaningful insight into AI, Data, Sustainability, General Industry Update as well as to the Team at Sandea for their very insightful video on E-commerce and WhatsApp opportunities.”

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