The Bestway mobile app launched in September last year has now reached the amazing milestone of having been downloaded 10,000 times by businesses across the UK proving that the group is the leader in online technology within the wholesale sector.
The award-winning app, which was produced in conjunction with digital specialists RNF Digital, has been shortlisted in the forthcoming eCommerce Excellence Awards and boasts a host of functions including previous order history and in-built product scanner with real-time product catalogue and availability details.
Dawood Pervez, marketing director of Bestway is delighted by the uptake from customers; “When we launched the Bestway mobile app last year, the whole idea was to make it as simple as possible for customers to do business with the Bestway and Batleys ensuring that they could browse and order whenever and wherever they chose to. To have the app downloaded 10,000 times is not only a great success for the group but also shows how customers are embracing new technologies to help them trade more profitably in the changing face of retail. We will continue to innovate and bring new solutions both online and in-depot to make sure that we continue to meet the needs of our valued customers.
We truly value those who choose to come and shop with us and we are spending a lot of our time listening to what they have to say. Initiatives such as Our goal really is to make life as convenient as possible for our customers, and we are continually looking to adapt the way we do business to reflect their needs, ensuring we provide them with the options so they can have the shopping experience that suits them.”
The app, which is available and free to download for Apple and Android devices, now accounts for around 17% of the group’s total online sales and is the preferred method of ordering for 30% of users who either click and collect from their depot or have ordered stock delivered to their business.
Rob Mannion, managing director from the Bestway Group’s technology partner RNF Digital comments “This is a significant milestone for the Bestway Group and we look forward to delivering many new exciting updates throughout the year. Since its launch the app has continually evolved to improve the customer experience, ensuring it remains at the forefront of any comparable services within the sector”
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Group PR and Communications Manager
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