Crunchy Nut Bites offer a new taste experience from Kellogg’s biggest brand Available in stores…

The back-to-school period is the second biggest sales period for cereals and Weetabix is continuing…

Nestlé Cereals has announced the launch of its new on-pack promotion and social media activations…

Weetabix Melts is hitting TV screens for the first time this summer as part of…

All Kellogg’s cereal boxes to be adapted following a successful trial The new code on…

Kenco is relaunching its premium Kenco Origins range with a new optimised offering including a…

Oreo O’s, the most valuable cereal launch of the last year[1], is making its debut…

£2million investment includes a new TV creative  Alpen, the UK’s number one muesli[1], is celebrating…

Covid-19 has impacted shoppers with 41% saying that they are currently using local shops more…

Widely viewed as the most important meal of the day, breakfast accounts for 19.8 billion…