Red Bull to drive trial with new variety multipack May 23, 2024 Soft Drinks This summer, Red Bull aims to tap into the take-home occasion and drive trial with…
innocent Drinks, the UK’s #1 Smoothie brand, launches new Blueberry Focus Super Smoothie May 21, 2024 Soft Drinks innocent Drinks, the leading smoothie brand* have announced the launch of new ‘Blueberry Focus’ Super…
Shaken Udder launch a new multi-million-pound marketing campaign with a playful nod to ‘grown-up-isms’ May 21, 2024 Soft Drinks Premium milkshake brand, Shaken Udder, launched a new marketing campaign on Monday 20th May that…
Jimmy’s drives value with new Iced Coffee PMP SlimCans May 14, 2024 Soft Drinks This May, Jimmy’s Iced Coffee is expanding its SlimCan range with a 250ml price marked…
Tango launches bold TV campaign to spotlight its ‘Outrageously Orange’ core flavour May 14, 2024 Soft Drinks Tango is ramping up focus and relevance around its core orange flavour this month, with…
Ribena’s bouncing berries advert returns to screens for another summer season May 8, 2024 Soft Drinks Ribena’s iconic berries are bouncing back onto screens this year for a second summer season…
Pepsi® set to super-charge soft drinks with bold Electric blue cola May 7, 2024 Soft Drinks This May, Pepsi® is disrupting the cola category once again with its brand new, limited-edition…
Boost Drinks announces fresh NPD with fruity new Sugar-Free Energy flavours and Limited Edition Sport isotonic May 7, 2024 Soft Drinks Tropical Blitz and Apple & Raspberry Sugar-Free Energy have been introduced Plus, a brand new…
Delice de France launches Batch Smoothies & Shakes to unlock healthier drinks opportunity May 4, 2024 Soft Drinks Delice de France is launching a new range of Smoothies and Shakes that can be…
Pepsi Max® announce football star Jack Grealish as global brand ambassador in multi-year partnership May 3, 2024 Soft Drinks The star takes centre stage in upcoming football campaign as Pepsi Max® continues to unlock…