FULFIL – the fastest selling protein bar range in the UK*

With protein bars now accounting for 70% of all alternative bar sales*, FULFIL is an ideal addition for cafes, leisure sites, hotels, universities, and vending outlets to upgrade their grab-and-go offerings.

The high-protein, low-sugar bars contain nine essential daily vitamins.

FULFIL is the easy way for foodservice operators to upgrade their grab-and-go offerings and provide consumers with delicious tasting bars in a range of flavour combinations that are designed to appeal to all taste preferences.

The range includes Chocolate Salted Caramel, Chocolate Peanut & Caramel, Chocolate Hazelnut Whip, Chocolate Brownie, Chocolate Peanut Butter and

Milk Chocolate Crunch, available in either 15 x 40g bar or 15 x 55g bar cases. Operators will also be able to choose a 10-bar selection box.

Zareen Deboo, Foodservice Channel Operators Manager, Ferrero UK & Ireland commented:

“We’ve seen a huge rise in consumer demand for on-the-go snacks, especially those that are high in protein. With that in mind, this is an ideal opportunity for foodservice operators to ‘FULFIL’ the growing consumer demand and boost their sales in the grab-and-go sector. Individually wrapped, FULFUL ticks the box of convenience for those looking for high-quality snack products to eat on the go.”

Zareen continues:

“Operators will also benefit from FULFIL’s brand appeal, with a growing share in the healthier snacking bars market and consumer trust.”

Healthier snacking bars are driving the growth in impulse snacking, up by 16%*, so there’s never been a better time for foodservice operators to refresh their offerings with Ferrero’s latest addition to its vast portfolio.

With 55g bars containing 20 grams of protein, and 40g bars containing 15 grams of protein, FULFIL bars are meeting the need for functionality, and operators should be ready to stock up, and meet consumer demand with the help of Ferrero Foodservice.

For more information and for the full range of Ferrero Foodservice products please visit www.ferrerofoodservice.com or call 0208 869 4000 

*Source: IRI Total Market, better for you impulse w/e 19th February 2023

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