In the fast evolving e-cig and e-liquid market, innovation and quality are key to winning lasting customer loyalty. The French premium e-liquid brand PULP is making vaping clouds and waves, thanks to its unique creative approach to flavour development, which sees chemists and culinary advisers working side by side to develop great tasting vape juices that are known and recognised for being refreshingly realistic.
The PULP ethos
The PULP development centre is based in the rural location of Garrigue in Provence. The countryside surrounding the laboratory helped steer the brand’s direction from its inception, and continues to inspire new flavours. The name ‘PULP’ is a reference to the action the makers use to encourage many natural foods to release their full flavour into the finished products. This highlights the brand’s commitment to going beyond the superficial and artificial taste of other e-juices to create a gourmet offering inspired by the authentic flavours and textures found in nature.
The PULP flavour ranges
As you’d expect from the brand’s direction, the PULP range features flavours that celebrate the finest taste moments and combinations of nature along with some distinct and utterly unique gourmet options. There’s Pink Grapefruit Verbena, Wild Anise and Cucumber, hazelnut in shell and along with inspired contemporary offerings like Café Crème and Frozen Blueberry, you can also choose from a range of traditional tobacco blends too. There are four sub-ranges to purchase:
• A delicate touch of fruit
• From gorgeous to awesome (gourmet)
• Tobacco blends
• Mints and menthols
Sizes, packaging and other essential information
Safety standards are increasingly important to consumers, particularly with the 2016 e-cig regulations on the horizon, so it’s good to know that PULP is as committed to safety as it is to having fun with flavours. Pulp Liquids are certified as compliant with France’s own high health regulations and undergo regular checks to ensure they remain so.
Liquids come in 20ml with safety cap and dropper included. To help reduce waste impact from the product, the 20ml bottle uses the same quantity of plastic as a 10ml bottle. Prices start from £2.20 per bottle with no Minimum Order Quantity (RRP from £9.50)
PULP liquid components are: propylene glycol, vegetable glycerine, aromas and nicotine doses, with a propylene glycol to vegetable glycerine ration of 70/30. Nicotine concentrations available are 0mg, 6mg, 12mg and 18mg.
Richard Samson is Managing Director at Vape wholesaler Smoke Purer: “We’ve been extremely impressed by the consistent quality of PULP juices which are a favourite among vapers looking for an enhanced flavours and experience, PULP is a real premium brand and has enjoyed outstanding sales in France and much of Europe and we are very proud to be able to offer the range to the UK market.
Wholesalers interested in stocking PULP e-liquids should Contact Smoke Purer on 0208 207 0454 to discuss prices and arrange delivery of free samples.
Tel: 0208 207 0454