Wholesalers and retailers can meet the growing demand for refreshing, functional beverages with the range of Grace Aloe Vera Drinks.
Grace Aloe is a great-tasting and refreshing drink made with real aloe vera. It is available in three flavours, Original, Strawberry and Mango.
Appealing to consumers seeking new and exciting alternatives to traditional speciality juices and flavoured water offerings, it is a must-stock this summer.
“Grace Aloe, a refreshing drink full of the natural benefits of the aloe vera plant, is an ideal thirst-quenching summer beverage,” says Enco Products Brand Manager Giuseppe Vullo. “The aloe vera plant is known for its health properties, which are thought to encourage healthy digestion and help to support the immune system. Grace Aloe, which contains vitamin C and is rich in antioxidants, as well as tasting deliciously refreshing, has real appeal for consumers.
“Thirst-quenching soft drinks are the perfect addition to fixtures this summer. Consumers are often looking for something a little bit different when it comes to soft drinks, and offering beverages with exciting flavours is a sure-fire way to drive sales.
“Tropical flavours are appealing to a wider range of consumers than ever, with many shoppers seeking new, exciting tastes. Grace Aloe appeals to a broad range of consumers thanks to its refreshing taste, and presents the perfect opportunity for wholesalers to drive incremental profits.”
Attention in mainstream media has created awareness and excitement amongst consumers for aloe vera drinks, boosting demand to the maximum.
“Aloe vera drinks are poised for a dramatic growth,” says Giuseppe. “With consumer awareness building all the time and demand for exciting flavours at a high, sales in this exciting new soft drinks sub-category are set to soar.
“Retailers should stock up on Grace Aloe to ensure they don’t miss out!”