With nearly 75 years’ experience, Golden Wonder’s mission has always been to give consumers what they want – wonder-fully flavoured crisps with more punch per crunch!
The brand is now launching a new range of £1 PMP sharing crisps that offer even more – more premium flavours, more sales and more profits for retailers.
More premium flavours
The three unique flavours – Mature Cheddar & Spring Onion, Chargrilled Steak and Crispy Smoked Bacon – were consumers’ preferred flavours and have been specially crafted to deliver Golden Wonder’s legendary taste that is perfect to share.
Matt Smith, Marketing Director, explains, “Since launching our first Cheese & Onion crisps almost 60 years ago, Golden Wonder has been famous for fully-flavoured crisps. These latest flavours, exclusively available in £1 PMP packs, are the perfect way to upgrade any sharing occasion.”
More reasons to stock
Sales in sharing bags have sky-rocketed over the last 18 months making big bag formats a must-stock for independent retailers. The launch will be supported with a digital campaign, a national Share & Win competition and extensive trade marketing support.
Available in C&C from 26th September, the EVEN MORE fully flavoured sharing range adds a premium angle to your sharing offering, so don’t miss out – stock up now!