With a focus on Unitas Wholesale firmly establishing itself as a ‘first choice business partner’, the buying group has established the Unitas Wholesale Supplier Council.

The Supplier Council represents more than 300 retail, foodservice and on-trade suppliers from across all the major product categories.

“To be serious about our cultural journey from buying group to selling group, it is important that Unitas Wholesale is the first choice for the category sales experts themselves: our suppliers,” said Darren Goldney, Unitas Wholesale Managing Director.

“Suppliers are also our customers and they have a choice of which route to market to take. If we listen and actively engage with them, that route to market will be us, which is excellent news for our membership.”

The Supplier Council launched in March 2019 with 14 suppliers and several objectives, including exchanging feedback on challenges and initiatives, shaping and ideas generation, and ensuring that communications are clear and fit for purpose.

“By working together, we can gain a better understanding of each other’s businesses which will result in more effective joint planning with stronger outcomes,” continued Darren. “We have recently introduced a service trending and tracking initiative which is an excellent example of innovation which will directly benefit both suppliers and the Group.”

The Supplier Council will meet quarterly and will support the Group by shaping a number of initiatives, the first of which will be the annual conference in September.

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