Burton’s Biscuit Company is expanding its market-leading range of Maryland Cookies, the nation’s favourite cookie, with the launch of Maryland Choc Chip and Coconut – available exclusively to the convenience channel.
“In recent years there has been an explosion of new flavours and textures within the biscuit category. The new Maryland Choc Chip and Coconut variant combines the delicious, yet permissible 10g cookie shoppers know and love, with a delicious coconut flavour, ideal for an afternoon or evening treat with the family,” says Kate Needham, Marketing Director at Burton’s Biscuit Company Coconut & Chocolate flavoured biscuits are in +122% growth YoY and +65% YoY within the convenience channel, highlighting the demand for this winning flavour combination.
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