LÄRABAR™ is on a mission to make Veganuary Moreish

With a record quarter of a million people signing up to Veganuary in 2019, January 2020 is set to see even more...

Mondelēz Teams up with Fareshare to Spread a Little Generosity to Thousands of Vulnerable...

To celebrate the 20th anniversary of Cadbury Heroes, Mondelez International has donated over 150,000 products to FareShare, the UK's largest charity fighting hunger...

Burton’s Biscuit Company launches ‘Under 100 Cal Club’

Burton’s Biscuit Co. is set to accelerate demand for its market-leading ‘less than 100 calories’ offering with a New Year launch of the ‘Under...

nutella to spread the love for Pancake Day

nutella is bringing its distinctive ‘Pancakes Love Nutella’ campaign back, as part of a £1.4m media investment in the build up to Pancake Day...

Kellogg’s backs ‘deskfasting’ with portable toppers and smoothie range

Kellogg’s is to move into portable granola smoothies and breakfast toppers to attract new shoppers looking for breakfast on the go. The ‘Kellogg to Go’...

Kellogg’s backs cereal growth by returning ‘hero brands’ to our screens

Kellogg’s is set to remind shoppers what it is they love about Kellogg’s cereals by grouping together its most iconic brands in a £8.5million...

Gutsy Kellogg’s adds two new brands to its fibre portfolio

Kellogg’s launches All-Bran Prebiotic range as the latest edition to the Kellogg’s ‘Happy Guts’ portfolio – backed by a £3million campaign educating shoppers on...

Bigger Case Sizes for Walkers’ Popular £1 Price Marked Packs

Walkers price marked packs (PMPs) are increasing from a case size of 12 packs to 15 packs Larger case sizes will help retailers...

Go BIG on baking to capitalise on increased sales opportunities around Christmas

With Christmas in sight and Mary Berry about to return to our screens, Brits have never been more inspired to get their bake on,...

Alpen Chocolate Launch to Boost Muesli Sales

Alpen, the nation’s number one muesli brand, is set to invigorate category sales with the launch of Alpen Chocolate. Available from January 2020, the...

Read the latest issue

DECEMBER DIGITAL EDITION – Prepare the way for changes

Welcome to this issue, where there is much food for thought to deal with seismic changes to come, which if ignored poses threats to...

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