Consumer demand for tasty and innovative snacks is growing

Eat Natural – the fruit and nut bars range – is now available to operators from Ferrero, helping businesses to boost the appeal of their on-the-go offering and tap into the demand for delicious snacks out of home.

With consumer trends growing for products made from simple ingredients, Eat Natural is ideal for cafes, bakeries, leisure sites, hotels, universities and vending outlets, the gluten-free range includes popular recipes “Almond & Apricot with Yoghurt Coating” and “Protein Packed with Peanuts & Chocolate” in a case of 12 bars, as well as an assorted pack.

Carefully crafted in Halstead, Essex, Eat Natural bars are made using simple and recognisable ingredients such as dried fruit, nuts and seeds. Packed with taste, delicious, and free of additives and preservatives, the foodservice range is an easy way for operators to raise their snack game with a premium offering that’s both practical and convenient for today’s busy consumer.

With the on-the-go market predicted to grow +26% more than pre-pandemic times to £23.4bn*, Eat Natural meets the need for tasty snacks on the go.

Zareen Deboo, Foodservice Channel Operators Manager, Ferrero UK & Ireland explains:

“Grab and go is recovering quickly but consumer expectations have changed. Our Eat Natural range means people never have to compromise on taste or quality and can enjoy the delicious ingredients that go into each bar. Operators can also profit from providing a well-loved and recognisable snack brand that consumers know and trust. Whether you want to take advantage of those impulse buys or shake up your vending offering, Eat Natural delivers the snack experience that ticks the box for both value and taste.”

The range also includes Simply Vegan Peanuts Coconut & Chocolate, along with the Eat Natural Raw Range, available in cases of 12 bars. Operators can also opt for the 28 Bar Assorted Box which includes the popular flavours of Almond & Apricot with Yogurt and Protein Packed Peanuts and Chocolate.

Eat Natural is available now and is part of Ferrero Foodservice’s portfolio of quality, loved brands which consumers can enjoy as part of a balanced lifestyle.

* IGD Food to Go Forecast, August 2022 https://www.igd.com/articles/article-viewer/t/uk-food-to-go-market-recovers-faster-than-anticipated-but-challenges-lie-ahead-forecasts-igd/i/29969

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