Iconic British brand Horlicks is thrilled to be kick-starting 2021 with an exciting, new foodservice product launch – Horlicks Vegan.

All malt and no ‘moo’, this dairy-free Horlicks blend provides foodservice operators with a delicious ingredient that can be used to create an extensive range of on-trend, dairy-free menu options as summarised by Michelle Younger, Marketing Manager for Horlicks:

“Whether a foodservice operator is looking to use this blend to create a delicious dairy-free version of the classic malted beverage that our nation knows and loves, or whether they are looking to create dairy-free shakes, frappes, bakes, cakes and more, our highly versatile Horlicks Vegan will help satisfy soaring demand for new vegan options, as well as meet the trend for malted flavours on menus.”

As a family favourite brand for nearly 150 years, it was key to Horlicks that their new, vegan version mirrored the same signature creamy and malty characteristics of their original recipe.

The Horlicks Vegan blend has been carefully developed to complement plant-based milks used by baristas, creating the same, thick, creamy and warming hug in mug as the original favourite.

The new product extension also marks the first vegan-friendly malted drink brand to enter the European market. Registered by The Vegan Society, the new recipe has been developed to cater not only to vegans, but also for those who suffer with dairy allergies.

Available NOW to the foodservice market in 6 x 400g jars, Horlicks Vegan is ideal for all ages, can be enjoyed hot or cold, enriched with 14 key vitamins and minerals

To find your nearest stockist, or for more information on Vegan Horlicks, please contact Aimia Foods on 01942 4086000 or visit www.aimiafoods.com

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