Following the lasting success of its ‘Full On… Till It’s Gone’ advert, MAOAM will be dancing its way back onto screens this month.

On air for 8 weeks from 12th August, the popular fruity chew brand is expected to reach 1.6 million consumers with its infectious, fun and high energy Dancer creative.

Centre stage of the £1.5million campaign will be fans’ favourite MAOAM Stripes alongside top selling Pinballs and Joystixx.

Bethan Rawstron, Brand Manager at MAOAM, comments: “Since its release the advert has received a tremendous amount of love from existing fans but has also played a role in igniting the interest of new consumers.

“We are very excited to see Dancer back on TV and to watch our fans respond by mirroring and redefining the MAOAM moves.”

MAOAM is one of the UK’s leading brands within the soft and chewy segment*. Growing consistently year-on-year, MAOAM is supported by top selling treats Stripes and Pinballs, which boast the most significant growth showing value sales at +6% and +14% respectively**.

For further details about the MAOAM brand please contact the sales team on (01977) 600266.

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