Barratt Sweets, part of the Valeo Foods Group, is delighted to announce the launch of its latest product innovation, WHAM Extreme Stickpack, which will be stocked from launch in the convenience channel.

WHAM Extreme Stickpack combines the iconic flavours of tangy raspberry with WHAM intense sour crystals to deliver an explosion of taste in every bite, with the added convenience of being individually wrapped.

Consumers are saying this new product isn’t just delicious… it’s EXTREMELY delicious!

Russell Tanner, Marketing Director at Valeo Snackfoods, said –

“WHAM Extreme Stickpack makes this new product a great choice for a treat on the go, a great option for sharing and superior for those that love to test their taste buds with a sour sensation.”

“This new product is sure to be a favourite with shoppers with its striking packaging and much-loved branding” Russell added. “The Extreme Stickpack is designed to capture attention and entice customers seeking a burst of intense flavour and extreme sour in a convenient format.”

For all the latest news from the Barratt team, visit the Barratt website or visit their social media profiles at Facebook, Instagram or X.

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