The brand is hosting a £10,000 giveaway with prizes of up to £1000
Mars Food UK is spreading luck and fortune by offering shoppers the chance to win prizes of up to £1,000 with any purchase of product by Uncle Ben’s, to be renamed Ben’s Original later this year.
Adopting the tradition of exchanging red envelopes at Chinese New Year, shoppers will be in with the chance of revealing cash prizes within lucky red envelopes of their own by visiting the competition website before 05.03.21 and checking if they’re a winner!
There are a number of prizes to be won during the promotional period which include 4 x £1,000, 60 x £50, 125 x £20 plus a £500 bonus prize draw.
To participate, simply purchase any Uncle Ben’s product before 05/03/21, register your details on https://luckyredenvelope.unclebens.co.uk/ and find out instantly if you’ve won a cash prize, free product voucher or money off voucher.
The promotion will be supported via eye-catching in-store POS and both static and digital billboards. The brand will also inspire consumers with delicious, quick & easy recipes via their Proper Tasty partnership, including Sweet & Sticky Fried Rice and Golden Chicken Fried Rice
Carly Bowes, Customer Marketing Manager at Mars Food said: “We are excited to be bringing some joy to our consumers through a fun, cash prize giveaway. Chinese New Year is a great opportunity for retailers to create some excitement in store and for families to enjoy a special dinner together”