Innovative new relaxation beverages celebrate one of the world’s oldest and most misunderstood super plants
An ambitious new cannabis drinks brand is reimagining conventional consumption occasions, to offer a refreshing cross-category solution for evolving consumer needs.
Shaking up the drinks industry and defining a new category, Goodrays’ premium collection blends all-natural ingredients with the relaxing and calming benefits of CBD – with no added sugar or artificial ingredients, a daily dose of added vitamin D and only 33 calories.
Goodrays new relaxation beverages are 30mg CBD and 0% THC seltzers, currently available in two delicious flavours – Yuzu and Elderflower and Raspberry and Guava – with further products in development, set to launch later this year.
Best served chilled, the products can be enjoyed either solo over ice, as a mixer with a spirit or as part of a cocktail or mocktail – offering diversity and freedom to drink differently.
Goodrays seeks to offer the most effective functional beverages on the market, working sustainably to celebrate one of the world’s oldest and most misunderstood plants – teamed only with simple natural ingredients, vitamin D (sunshine vitamins), fresh water and bubbles.
Containing 30mg of CBD from premium Colorado-grown hemp (Cannabis Sativa L.) in each can, Goodrays offers the highest mg on the UK market – sitting considerably above the current market average of 10-15mg per unit, which industry experts report is below the entry level threshold to feel the stress relieving effects.
The Goodrays product collection is free from preservatives, made without plastic, 100% vegan, delivered in recyclable cans and formulated by award-winning flavourists and cannabis experts using:
- Cannabidiol (CBD): anti-stress, anti-inflammation, super natural plant power and 0% THC
- Vitamin D: the sunshine vitamin that boosts immunity and lowers blood pressure
- All-natural ingredients: 100% vegan and sustainably sourced
- Fresh sparkling water
In addition to delivering exceptional products, created using sustainable business practises, Goodrays is also striving to educate people about the positive impact and the variety of uses of the cannabis plant.
Eoin Keenan, Goodrays co-founder and CEO, says: “Cannabis is an all-natural super power, but a lack of education around its versatility and the range of benefits means it is still largely misunderstood. I’ve spent the vast majority of my professional life learning about its 25,000 uses and how humans have used it over the last 2,500 years for health purposes.
At Goodrays we see an opportunity to unlock natures best kept secret, to educate people and offer a credible new consumer experience that invites people to drink differently and feel good.
We use 30mg of CBD in our drinks products to ensure that consumers feel the real health benefits of the cannabinoids – offering a healthy alternative from caffeine and alcohol, to unwind from the daily stresses of the modern world with help from a very ancient ingredient.”
Goodrays has secured over 500 independent stockists in the UK – including the Queen of Hoxton, The Book Club, Parched Group and Laine Pub Co – and has partnered with major distributors such as Mathew Clark, Bibendum and St Austell Brewery.
Goodrays is now available nationwide in Elderflower & Yuzu and Raspberry & Guava, from £2.99 (RRP) in 250ml recyclable aluminium cans (sold separately and in packs)
Comments are closed.