85 exclusive seasonal lines available for pre-order
Booker, the UK’s leading food and drink wholesaler, is launching a brand new Christmas offer for chefs and caterers – with 85 exclusive starters, mains, desserts, cheeses and accompaniments available for pre-order for the first time.
The wholesale giant’s 2025 Christmas Guide is packed with inspiration, ingredients and menu ideas to help caterers and chefs through the bumper festive season, spotlighting a selection of traditional festive favourites alongside trending dishes with contemporary twists to excite customers.
For time-pressured chefs, pubs, restaurants, event caterers and national operators wishing to get ahead and secure Christmas pre-orders, a dedicated portal is open from 15th July until 30th September. These 85 lines are exclusive to pre-order customers and will not be available in branches.
Example starters available on pre-order include Smoked Salmon Terrine, Coquilles St Jacques, and a Goat’s Cheese Log with edible flowers – a real seasonal showstopper.
Mains include poultry, beef, pork, fish, vegan and vegetarian centrepieces, from a Festive Lamb Rollover and Pork and Fennel Stuffed Pork Belly, to a meat-free Beetroot Wellington and a Mediterranean Tart.
Desserts are always a highlight at Christmas, and options such as Pistachio Semifreddo, Chocolate Torte and Tiramisu are set to add menu appeal to those looking for contemporary, on-trend flavours.
Over 30 British and European cheeses, including Cornish Yarg, Northumberland Nettle Cheese, Cenarth Brie and Tomme des Pyrenées will be available along with crowd-pleasing accompaniments such as quince paste, chutneys and premium crackers.
There are freezer to plate options, easy to serve dishes that can be prepared in two or three steps, and a selection of garnishes, sauces and accompaniments can really make festive fayre pop on the plate.
A broader selection of tried and trusted festive favourites, accompaniments, sides, vegetables, sauces, gravies will land in Booker branches in September, while ultra-fresh products such as butter and cream will be available from November. The guide also features wine, spirit and beer drinks packages along with tableware, decorations and seasonal beverages, allowing operators to browse, access and bookmark essentials for over the busy festive period.
Mark Suddaby, Booker’s Director of Trading for Fresh Foods, says: “We know the festive season kicks off earlier every year, so summer is crunch time for planning. We want to help caterers, chefs and operators as much as we can with menu creation and meal inspiration, cost-saving opportunities and flexible delivery options to suit fluctuations in demand.
“This is the first time we’re offering a pre-order range and our focus is squarely on our catering and hospitality customers; we’re confident in every single product in this range as it taps into key consumer food trends that have exploded on to the dining out scene.
“Our combined festive food and drink proposition makes us a one-stop-shop for all caterers, chefs and hospitality outlets, whether independent, local networks, franchises or national chains.
“We’re committed to listening and responding to the things that matter most to our customers. We can deliver solutions and support as well as the products, all at flexible price points and with choices that are certain to delight diners. Early planning enables operators to be in a strong position to drive high footfall and demand and in turn, maximise profits and deliver an enjoyable, successful Christmas dining experience for customers.
“Booker colleagues will be on hand in branch to advise on the Christmas pre-order process and new lines, and customers can see and sample the range at our Booker Catering Trade Show at the NEC Birmingham on 24th September.”
Register for the Booker Catering Trade Show here: https://eventdata.uk/Forms/Form.aspx?FormRef=BCT95Visitor
To find out more about Booker’s Christmas pre-order range, visit https://www.booker.co.uk/external/christmas/
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