Eco Swan wil broaden appeal of Britain’s favourite filter

Republic Technologies (UK) Limited, the leading tobacco accessories supplier, is introducing more choice to the UK’s £70 million filters*1 market with the launch of its first ‘Eco’ Swan filter.

ECO-SWAN-SINGLE-PACKThe most environmentallyfriendly Swan product ever, extra slim ‘Eco’ Swan filters are biodegradable, featuring a naturally coloured filter and an unbleached paper wrap.

Each pack contains 120 filter tips and an rrp of 99p, with 20 packs per outer.

Gavin Anderson, General Sales Manager for Republic Technologies, says: “RYO smokers are more discerning than ever before and many of them take environmental considerations into account in their purchasing decisions.

We’re confident that Swan Eco filters will broaden the appeal of the Swan brand, Britain’s favourite filter, providing a really rewarding smoking experience in line with other Swan filters.”

*1 IRI Dec 6, 2015