It Takes “Blue” To Tango!

Rose Marketing, the UK sales and marketing operation for leading Irish producers Rose Confectionery, is launching Tango “Blue Raspberry” Bon Bons to add to their successful Tango Bon Bon range.

Tango Blue Raspberry crushed ice drinks are currently only available exclusively in selected UK cinemas.  Tango brand owners Britvic, working closely with Rose, have recognised the massive growth and appeal that Blue Raspberry flavour also has in confectionery.

This is in part due to the ever increasing popularity of US candy flavours with teens here in the UK.  It also fits well with Rose’s strategy for the continued development and introduction of innovative flavours and products within their range.

Tango Blue Raspberry Bon Bons are packed with flavour and are a tangy chewy treat available in traditional sweet shop weigh out jars of 2.7kg.

Steven Watt, Managing Director of Rose Marketing, comments: “We are really excited about the launch of our new Blue Raspberry Tango Bon Bons.  The feedback from our customers and support from Britvic has been fantastic.”

Ian Downes of Start Licensing, Britvic’s appointed licensing agency, added: ” Britvic are pleased to be working with Rose Marketing on this new line into a market which is eager to see more ‘Blue Raspberry” flavour product.  Rose are proven innovators in their field, and are sure to be successful with this launch.”

Rose Marketing UK

0845 0946492

amy.tolhurst@roseconfectionery.com

www.roseconfectionery.ie