Scottish oats company, Stoats has secured a Scottish listing with major wholesaler Brakes Scotland for its Porridge Oat Bars.
The new listing at Brakes Scotland will see the Raspberry & Honey, Apple & Cinnamon, Blueberry & Honey, Fig & Date and the Classic Original Porridge Oats Bars being distributed by the wholesaler to operators across Scotland for the first time.
The Porridge Oat Bars, which have experienced a 30% year on year increase in sales, are now available from Brakes Scotland in 18 x 50g cases.
John McLintock, Operations Director for Brakes Scotland said: “The Porridge Oats Bars are a fantastic addition to our everincreasing Scottish range and allow our customers to feel confident they are selling premium products packed full of taste, talent and provenance.
We are delighted about the partnership with Stoats and could see the potential in their thriving business – with two weeks of sales we can already see customers are really enjoying the new snack bars both in coffee shops and leisure outlets but also in hotels and restaurants.”
Managing Director at Stoats, Tony Stone added: “Brakes is known for stocking good quality products, and is recognised as a trusted and knowledgeable supplier for local Scottish foods. Securing distribution with Brakes is a great milestone for Stoats and further cements our place in the Scottish food industry.
“The Porridge Oat Bars are a delicious snack and are the perfect products for cafes, educational institutions, caterers and leisure centres alike. They appeal to a wide ranging audience and because of their convenient pack size (50g) they tap into the snackification trend, which is seeing consumers wanting to eat good quality goods, on the go.” Stoats is a Scottish company that specialises in oats.
Established in 2005 by Tony Stone and Bob Arnott, Stoats provides good quality oat products which are nutritionally rich, convenient and help satisfy hunger at all points in the day.