Fruity fun with HARIBO limited editions

New, tasty and exciting variants of HARIBO’s top selling treats are heading into stores with exotic fruit and wild berry flavours now featuring in limited edition Starmix and Tangfastics bags.

The eagerly anticipated sweets harness the iconic pieces found in Starmix and Tangfastics but in a frenzy of new flavours.

Claire James, Trade Marketing Manager, comments: “Each year, for a limited time only, we unveil tasty new flavours for Starmix and Tangfastics. This year is no different, with Exotic Fruits and Wild Berries offering a selection of deliciously refreshing flavours that are perfect for summer time.

“Appealing to adult consumers looking to treat themselves with new and exciting variants of their favourite sweets, they add a great deal of fun into the category.”

Bringing a taste of sunshine to any occasion, limited edition packs of Starmix now feature an intriguing mix of exotic fruit flavours. Tropical, mouth-watering treats include an alphonso mango Heart, a passion fruit & strawberry Egg, a maracuja Bear and a guava & grapefruit Bottle.

Set to be the perfect accompaniment to fun times this summer, Tangfastics’ tangy taste is combined with a selection of delicious wild berry flavours including a juicy blueberry & elderflower Dummy, a cassis Bottle, a cherry Croc and an irresistible gooseberry flavoured Cherry shaped piece.

These limited edition variants will feature alongside the more familiar bags of Starmix and Tangfastics. Each is available in a range of bag sizes.

For further information, please visit the website: www.haribo.com/enGB/home or contact the HARIBO sales team on 01977 600266