The Vype ePen 3 has won the award for the best e cigarette at the Product of the Year Awards, the UK’s largest consumer survey of product innovation, with over 10,000 consumers voting to crown the winning products. The Vype ePen 3 was commended for its closed-system vaping technology, providing an alternative to adult smokers and vapers looking for a smoother, stylish and more satisfying vaping experience. Vype is BAT’s flagship vapour brand, part of a portfolio of potentially-reduced risk products the company offers as part of its ambition to transform the tobacco industry.

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