Despite rising costs, shoppers remain steadfast in their love for biscuits and cakes. And this is continuing to grow as more and more consumers seeking a treat turn…
The activation forms part of its ‘Happy Applecore’ summer campaign, estimated to reach over 5m core consumers and spanning VOD, OOH, PR, social and shopper activity. The UK’s…
JTI’s trade website now includes chatbot and a fresh new look JTI’s trade website, www.JTIAdvance.co.uk, has had a major update, with a host of new features added and…
Aquafresh is launching fruity variants of its toothpaste this March, adding some excitement to brush time for both adults and children * 24h sugar acid protection provided by fluoride.…
The revision, confirmed by Secretary of State for Education, Gillian Keegan, represents a positive step forward for the industry, according to UKWA CEO, Clare Bottle. “Our sector has…
