Investment in strategic projects strengthens Unilever’s manufacturing and logistics capabilities for UK and European operations: Advanced manufacturing investment supports the next generation of Persil capsules New flagship automated…
Wholesale Manager went to Parfetts’ Birmingham depot to ask Charlotte Prain, Senior Category Development Manager, pladis UK&I, Tom Walton, Category Manager for Confectionery & Grocery, Parfetts and Lee…
Now four decades old, Jack Link’s is the world’s leading meat snack brand. It supplies both the iconic Peperami and the jerky and biltong snack Jack Link’s. David…
How much is the UK beer category worth? The UK Beer category is worth £5.27bn in the total market1. In impulse, including convenience and independent stores, this figure…
Parfetts has appointed Mark Bottomley as its new Head of Trading to support the company’s goal of achieving £1 billion in turnover and expanding to 2,000 fascia members.…
Exclusive Panini stickers hidden under promotional Coca-Cola 500ml bottle labels to drive repeat purchase and shopper engagement ‘Peel, Sip, Collect!’ mechanic encourages shoppers to collect all 12 exclusive…
This August, Phizz, the UK’s no.1 hydration enhancer*, is adding an exciting new premium range to its growing product portfolio. Phizz Daily Immune+ offers hydration-focused immune support. Packed…
Supply shocks hit wholesale businesses hard. A sudden shortage of raw materials, a port closure, or a supplier collapse can disrupt operations overnight. Some firms recover within weeks,…


